‘We blocked five billion ads last year’ – Google VP for safety Karen Courington on the war against online scammers

Head of safety at internet giant is proud of their work – but the rise of AI poses a new puzzle Google vice president for trust and safety Karen Courington Today at 03:30 Death, taxes and social media scams. It’s one of the parables of the online...

AMC Says New NCM Preshow Ads Don’t “Negatively Influence Moviegoing Habits”

Word got out today that the No. 1 exhibition circuit, AMC Theatres, will start running more advertising during their pre-shows beginning July 1. Why is this a big deal? Bigger than the taxation of trade routes? Because AMC close to six years ago...

LinkedIn Expands Video Advertising Capabilities

LinkedIn has launched new tools and insights to help B2B marketers reach and engage with buying groups and innovate with video to build confidence among decision-makers. To help marketers capture attention from the very first moment, LinkedIn is...

“Booking OOH & DOOH Ads Should Be As Easy As Securing A Hotel”: Broadsign Rolls Out Broadsign In-Advance

Broadsign has announced Broadsign In-Advance, a new Broadsign platform capability that unlocks automated in-advance Digital OOH (DOOH) transactions, with support for static OOH transactions anticipated via a future update. Programmatic media...

N1bn Advertising Debt Raises Concern over Non-compliance Issues

Raheem Akingbolu Seven years after the leadership of the Advertising Regulatory Council of Nigeria (ARCON) cried out that major practitioners within the fold of the Out-of-Home Advertising Association of Nigeria’s (OAAN) and other vendors working...

Nigeria’s Timeless Advertising Campaigns

Raheem Akingbolu delves into the essence of a few memorable Nigerian advertising campaigns and how the promoters blend their storytelling deftness with creativity to produce unique works of art that not only resonate with consumers but also...

Campaign Review: Ads with character

In Campaign Review, Mumbrella invites industry creatives and strategists to offer their views on recent ad campaigns. Brand: Viva Campaign: ‘UnbeVIVAble‘ Agency: Hello ADVERTISEMENT The verdict: A fun reinvigoration of the platform. Jody Elston,...

MiQ goes AI-powered advertising with Sigma

Programmatic media partner MiQ has launched AI-powered advertising platform MiQ Sigma. Sigma unites more than 300 diverse data feeds, spanning 700 trillion consumer signals across what consumers are watching on TV, browsing on the web and buying...

Spotify showcases how a country is deeply connected to music in its new ad

Highlights Spotify has launched a new advertising campaign in four languages: Hindi, Tamil, Telugu, and Malayalam, emphasizing the transformative power of music during daily commutes. The campaign features four advertisements that depict popular...

CCI unconditionally clears advertising merger amid ongoing collusion probe

Credit: shutterstock/T. Schneider India’s antitrust watchdog has unconditionally approved Omnicom Group’s proposed acquisition of rival advertising company Interpublic Group, but experts say the clearance is unlikely to interfere with a separate...

ANALYSIS: Outlook for the big 5 global advertising groups

The big five global advertising groups are moving cautiously into the halfway point of the 2025 year in the face of widespread macroeconomic uncertainty and geopolitical tension, according to analysis of March quarter earnings. In calls with...

AI News Roundup – California assesses AI risks in government, Meta plans AI-generated ads, New York Times signs content licensing agreement for AI with Amazon, and more

To help you stay on top of the latest news, our AI practice group has compiled a roundup of the developments we are following. CalMatters covers a new report produced by the California Department of Technology assessing the risks presented by the...

Meta's new advertising tools

Meta, the parent company of Facebook and Instagram, is rolling out three tools – Value Optimisation, Incremental Attribution and Value Rules – which allows advertisers to targt specific campaign outcomes.. These products allow businesses to feed...

Japan Group Seeks Govt Measures against Online Sexual Ads

Newsfrom Japan Society Jun 4, 2025 21:25 (JST) Tokyo, June 4 (Jiji Press)--A Japanese civic group submitted to the Children and Families Agency on Wednesday a petition for measures beyond agency boundaries against sexual content in online...

Meta introduces new tools to help businesses maximize advertising performance

Meta has today announced an expansion of its suite of products designed to help advertisers guide our ads system into delivering the types of results that best meet their specific business goals. Different advertisers often care about different...

Criminal proceedings begin on 36 smuggling, trade fraud, false advertising cases

Meta to Let AI Create Ads by 2026: Report

Meta is doubling down on artificial intelligence to revolutionise digital advertising, with plans to enable brands to develop entire advertising campaigns from scratch using AI by the end of next year, according to a report by The Wall Street...

No ads. No investors. No compromise: How Mediapart makes independence pay

In 2008, when most publishers hadn’t even considered putting up a paywall, Mediapart launched with a model that went against the grain. Since its inception, the digital-only publisher has relied on subscription revenue to fund its brand of...

AI Agents Are Helping PMG Run Ads on Fox News Without Freaking Out Clients

AI agents are helping brands rethink news content as an ad channel. News has long been a no-fly zone for advertisers who are skittish of landing next to stories about war, mass shootings or polemical political figures. But now, agentic AI—the...

Missing zebra in Rutherford County inspires cakes, songs, ads, more

There's an old phrase popularized by Dr. Theodore Woodward from the University of Maryland in the 1940s that says, "if you hear hoofbeats, think horses, not zebras." In Rutherford County, the sound of hoofbeats could actually be an escaped zebra...